Brand Assets

Everything you need to write about HostLater or link to us: logos, colours, and ready-to-use descriptions. Hosting companies, partners, and writers are welcome to use these assets without asking us first, as long as you follow the short guidelines below.

Logo

The horizontal lockup is our main logo. Use it wherever there is room. Use the shield on its own only when space is tight, such as an app icon or a small avatar.

Brand Assets 1

Full colour

For light backgrounds

Brand Assets 2

White

For dark backgrounds

Brand Assets 3

Shield icon

For avatars

Please do

  • Leave clear space around the logo, at least the height of the shield on every side.
  • Use the white version on dark or busy photo backgrounds.
  • Use the SVG whenever the logo will be shown wider than 200 pixels.

Please do not

  • Recolour the logo, or add gradients, shadows, or outlines.
  • Stretch, squash, rotate, or crop it.
  • Place the full colour version on a dark background.
  • Use the logo in a way that suggests HostLater endorses your product, unless we have agreed to it in writing.

Colours

Evergreen is our primary colour and is used for the logo, links, and buttons. Amber is an accent only, used for deal badges and calls to action.

Evergreen

#0F6E56

Logo, links, buttons

Evergreen Deep

#08422F

Hover, nav, footer

Amber

#F2A93B

Badges and deals

Mist

#E4F1EB

Callouts and tables

Ink

#14211D

Body text

Please do not use Amber as a text colour on a white background. It is too light to read comfortably.

Evergreen is the primary colour, used for the logo, links, and buttons. Amber is an accent only, used for deal badges and calls to action. Never use Amber as a text colour on white, because it is too light to read comfortably.

How to write our name

  • Correct: HostLater, one word, capital H and capital L.
  • Incorrect: Hostlater, Host Later, HOSTLATER, hostLater.
  • When linking to us, use HostLater.com, or link the word HostLater directly.

About HostLater

Copy and paste whichever length fits your page.

ONE LINE

HostLater is a web hosting and domain blog that helps people choose a host before they buy.

SHORT

HostLater is a web hosting and domain blog. We publish hosting comparisons, buying guides, and deal roundups for people who want to do their homework before they pick a host. The site has been online since 2012.

LONG

HostLater is a web hosting and domain blog that has been online since 2012. The name says what we believe: research first, host later. We publish plain English hosting comparisons, domain and DNS guides, and deal roundups, so people can work out what they actually need before they hand over money. HostLater is published by DotCamp LLC, which also builds WordPress plugins used on hundreds of thousands of sites.

Contact

For partnerships, review requests, or anything about these assets, email us at hey[at]dotcamp.com. We usually reply within two working days.